Welcome and follow up email

Welcome email

Subject: The first step is always the hardest

Hey [Name]

So glad to have you signed up for our free business coaching masterclass.

Like the subject line says: the first step is always the hardest.

But now….

You’re not on your own anymore – I’ve got your back.

I get that your business is precious to you. You’ve already spent countless hours and loads of energy getting it up and running because you believed in what you are doing.

But as you’re business has grown and you’ve worked your backside off to get it where it is today, you realise something is amiss.

Maybe your profitability sucks. Or your at a loss about how to scale things up. Or maybe you are stuck in a routine or a mindset that just isn’t working.

For whatever reason, that dream you had is no longer as clear as it once was. That dream of a profitable business that would give you the financial freedom to spend more quality time with your family.

That dream of creating an empire that will serve as your legacy….

That dream of pride that you did this and you are accountable to no-one.

That dream is no longer clear.

That defined path you once set out on is not the path you’re on right now.

But I’m here to tell you….

That’s fine.

I understand. And I can help get you back on that path and bring that dream back into sharp focus.

But first, grab yourself a drink, sit back and enjoy the masterclass. You’ll find some great advice in there about how to stand back and have a good look at where you are today.

When you can see exactly what the problem is – you’re one step closer to solving it.

Speak soon







Follow up

Subject Line: How did that Masterclass work out for you?

Hi [Name]

I hope you enjoyed the free coaching masterclass.

When I first learned about Growth Mindset, it blew my mind.

See, I was just like you. I had built my coaching business up from nothing. I had founded my business on a hefty dose of blood, sweat and tears.

It was my baby.

But after a couple of years, I realised I was so busy fighting fires I didn’t have time focusing on the important things like growing my business and building client relationships.

I was spending more and more time working and less and less time with my family or doing the things I love, like biking.

And the worst thing was – I still wasn’t getting to where I wanted to be.

So, I got myself a business coach.

Yep – even business coaches have business coaches!

And I still do today. Because I know how important it is if am going to continue to grow.

Does any of this resonate with you?

If you feel you are so entrenched in the day to day running of your business that you haven’t had time to look up to see where you are going…

If you are struggling with profitability, negative cultures, scaling your business….

Or whatever’s preventing you from having the time to steer the ship.

Then it’s time to take a step back.

Take a long hard look at your business with our free business audit and send it back to me. It will really help you isolate the problem and it’s a way for me to get to know you a bit better.

Because, after all, excellent businesses are built on meaningful relationships.

I can’t wait to find out more about you and your business.

Now I’m off – I’m gonna finish up here and get out on my bike.

Chat soon